How Insurance Industry can boost Professionalism – NIPR

Ebere Nwoji

The Nigeria Institute of Public Relations (NIPR), Lagos State Chapter, has called for the support of Insurance Industry image makers and Corporate Communications Managers in driving professionalism in Public Relations the practice in Nigeria.

The institute made the called during its recent visit to the Association of Corporate Affairs Managers of Insurance Companies, under the auspices of the Nigerian Insurance Association (CAMCONIA).

Led by its Chairman, Mr. Olusegun Mcmedal, the NIPR delegate said its main purpose of the visit was to seek the support of CAMCONIA in driving professionalism in the practice of Public Relations in the country, with particular reference to the insurance industry.
Mcmedal added that the visit was necessary to educate members of CAMCONIA on the need to become members of the Public Relations Professional body and leverage on the advantages and benefits of joining the institute.

According to him, NIPR is a member of the Global Alliance for Public Relations and Communications Management, and member of the NIPR automatically confers membership of the Global Alliance, as well.

He said the Global Alliance for Public Relations and Communication Management is the confederation of the world’s major PR and communication management associations and institutions, representing 160,000 practitioners and academics around the world, and is a non profit organisation based in Switzerland, whose mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest.

Responding, Chairman of CAMCONIA and Head of Corporate Communications, STACO Insurance Plc, Mr. Tunde Odeyemi, thanked members of Lagos NIPR for their visit and assured them of valuable support to enhance the practice of Public Relations in Nigeria.
He said this is in alignment with the firm decision to strategically rebrand the Insurance Industry, adding that members of CAMCONIA, who are not members of NIPR, will be willing to become members of the Institute during its next induction of new members.
Other members of the Lagos NIPR delegation include Thelma Okoh, General Secretary; Oladapo Soneye, Assistant General Secretary and Toyin Adeseun-Nwosu, Public Relations Executive.

 

Source: Thisday