Equity Assurance Plc., a member of SUNU Group, has announced the launch of its innovative mobile (USSD) insurance solution.
The company Chairman, Abba Kyari Bukar, while speaking at the launch in Lagos, said Equity mobile insurance solution is not just innovative for the sake of it, but designed to address existential challenges that have faced insurance customers in Nigeria over the past 100 years.
The product, he said, is a simple, first-of-its kind, self-service solution, which enables car owners to purchase authentic 3rd Party Auto Insurance with the use of their mobile phones in less than five minutes.
Kyari Bukar pointed out that the company was aware of the government’s drive towards achieving financial inclusion across the country hence the development of the product to further the objective.
He stressed that the product is available to everyone, regardless of their GSM network, type of phone or whether or not they have access to the internet..
He further stated that the company’s decision to develop this ground-breaking mobile insurance solution is aimed at ensuring excellent customer experience at all times and affordable cost.
He added that it guarantees customers’ convenience, easy and secure access, real-time interaction and speedy service, noting that it serves as a platform for customers’ engagement, claims payment and other after-purchase services.
The company Managing Director, Moruf Apampa, said the mobile (USSD) application also serves as a platform for customers’ engagement, claims payment and other after-purchase services.
He said:“The company’s decision to develop this ground-breaking mobile insurance solution is aimed at ensuring excellent customer experience at all times for its existing and prospective customers at affordable cost.
“The application will be available to all customers, regardless of their GSM network or type of phone they use, whether they have internet access or not, effective December 8, 2017.
“Furthermore, Demo and animated illustrations can be viewed by prospective customers and general public on the firm’s website in order to better understand how to purchase/use the product as well as its different service features and functionalities,” he noted.
SUNU Group is a leading Insurance Group that operates in 14 countries in Africa.